Design Portfolio–A Dance Flyer that Is Just Fun!

On Saturdays, I am instituting a new feature. Each week I will display an item from my portfolio! Today’s item is a dance flyer I did for a local dance studio: I did this in Photoshop, using a picture my client had. I used the filter feature to make it into a painting, then chose […]

Hiring a Graphic Designer? 3 Secrets to Getting the Most Bang for Your Buck!

Sometimes you have to do the unavoidable–outsource your designer projects. Perhaps you don’t have the time or inclination to learn a new skill so you are looking at hiring a graphic designer. What do you need to know so you can maximize your investment? As a graphic artist, I am going to share with you […]

Brand Identity Design–Are You Shortsighted About Developing Your Brand?

We live in the microwave generation where we expect to get instant gratification. We want everything immediately. And in these uncertain times, long-term investments seem too risky. A wait and see attitude pervades the country as we ride out a turbulent election season. Will we come into a time that is more business friendly? Whatever […]

Business Logo Design–Does Yours Measure Up?

An effective, well-constructed business logo design requires many factors. Does your company logo measure up? Read on to find out! You may need to conduct some objective research to find out the answers to these questions: Does your image reflect exactly the essence of who you are and what you do as a business? Do […]

Cost of Logo Design–3 Ways to Dramatically Lessen It!

Logo design can be expensive. In fact, most corporations spend thousands upon thousands on creating brands. And even though cheap and free solutions run rampant online, obtaining one of these can result in a cookie cutter logo–it won’t stand out above the crowd because it’s not uniquely designed for your business, ministry, or artistry. Typically, […]