Archive for June 30, 2011

Cost of Logo Design–3 Ways to Dramatically Lessen It!

Logo design can be expensive. In fact, most corporations spend thousands upon thousands on creating brands.

And even though cheap and free solutions run rampant online, obtaining one of these can result in a cookie cutter logo–it won’t stand out above the crowd because it’s not uniquely designed for your » Read more..

Brand Identity-Make Your Brand Sizzle by Building Your Passions!

Is your brand falling on deaf ears? Is it falling flat of your expectations? Or perhaps you’re just beginning to think of starting a business. Either way, this video will help you make your brand sizzle!

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For more ways to make your brand sizzle, download my free report at Make » Read more..

Branding Definition – What It Is And 3 Ways to Make Your Brand Sizzle!

What is a brand? Why should you care? And how can you make that brand sizzle?

Today, I am going to share with you a branding definition and explain why it’s important and what you can do about it.

A brand is an image or identity that captures the essence » Read more..

Branding Definition-What It Is and Why You Should Care

Branding is one of those words that gets bandied around a lot. It loses its meaning after awhile.

So you may wonder, what is branding, and why should you, as a business owner, organizational leader, or artist, care about it?

In this article, I am going to share with you, » Read more..

Artists and Writers: What Is Branding, Why You Need to Know About It, and What You Need To Do About It!

You’re an artist. You make jewelry. You paint original oil landscapes. You have a whole laundry room stacked with music CDs you had professionally produced. You’re ready to promote your artwork and you’re all ready to go.

Or you might be a writer. You’ve got your book proposal done, ready » Read more..

Branding in Marketing–Tips from a Young Actor that Will Rock Your Video Marketing! Part Three!!

Here is part three of my interview with my nephew, Jacob. Passionate about acting and an aspiring entrepreneur, he has some interesting thoughts on acting as it relates to video marketing.

In this video, he shares about where to look and not to look for a video, how to project » Read more..

Brand Positioning Strategies–3 Lessons that Will Help Your Brand Thrive in Any Economy

I once heard the story of two detergent companies who struggled during the Great Depression.

One company decided to pull back on their marketing to save costs. The other decided to advertise even more.

Which one survived?

The one who positioned their brand by putting it repeatedly in front of » Read more..

Branding in Marketing–Tips from a Young Actor that Will Rock Your Video Marketing! Part Two!

Here is the second part to the video I did with my nephew, Jacob Turner! He has some incredible ideas on how to improve your video marketing through acting and theater techniques!

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On this video, Jacob shares how to do improv, how to memorize lines, why you shouldn’t use a » Read more..

Join My FREE Teleseminar to Celebrate the Launch of My Brand Identity Quest

This is an announcement I’ve been waiting to make for MONTHS!

After much hard work, I am finally able to launch my new online course, Brand Identity Quest.

And to celebrate, I am holding a special launch party on Monday, June 13 at 1 pm EST.

What is involved in » Read more..