On Friday I heard about a company that closed its headquarters and left MLM associates scrambling–Zeek Rewards.
Now I had never heard of this company before. But the news brought to the forefront of my mind how important branding is.
Because even MLM associates, network marketing sales people, and direct Continue reading »
By discovering your brand! And that stars with discovering your passions! Then you build that into an image that reflects accurately who you are and what you do!
Why is this important? Because you create a compelling brand that will attract your customers Continue reading »
You can even hire a “designer” for less than $100!
But what are you really getting?
As a graphic artist for over 17 years, I have seen a lessening of standards in Continue reading »
Funny how life works! I had it in mind to write stories about founders of famous companies, and then the broo ha ha erupted about Chick-Fil-A!
And as an aside, yes, I support Truett Cathy, Dan Cathy, and Chick-Fil-A. They believe in traditional marriage as do I. In fact, that Continue reading »
Brand logos and logo design seem to be a dime a dozen these days. But my passion is excellent graphic arts. I am passionate about helping people create effective brand images that get noticed.
But some of you may be asking, who is this gal anyway and what has she Continue reading »
Invest yourself. This is the wisest investment you can make, better than the stock market, even wiser than real estate. When you invest your particular passion and channel it into a small business or career, you are safeguarding yourself in any economy. You will be thriving, not just surviving!
Watch Continue reading »
Here’s a business advertising and marketing idea for you, the small or home-based business owner, that is often overlooked: treat your customer right!
How? By creating a customer retention program!
Why is this important? Because your current customer is your best customer. This seems to be forgotten by most companies, Continue reading »
What is a brand, why should you care, and how do you make an effective one? Watch the video below to learn what branding is, why you should care, and how you can create an effective one.
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Want to learn more about how to make a brand that sizzles? Click Continue reading »
Brand and logo design. Are they the same thing or are they different?
A recent consultation with a potential client got me thinking about this when it comes to brand identity design. What is the difference between a logo and a brand and why should you, as a business owner, Continue reading »
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