Successful Branding–The Importance of Brand Strategy
Recently, I’ve run across many business owners who realize they need to update their Website, but they don’t understand the importance of having a brand strategy FIRST. Here is a video to help you understand why it’s so important. [vsw id=”R4WvT0_lBsU” source=”youtube” width=”425″ height=”344″ autoplay=”no”] Is this something you are struggling with? Would you […]
Branding Yourself–7 Tips to Help You Stand Out Above the Crowd
In this Internet age, it’s easy to get lost in the crowd. How can you stand out with your prospects? Here’s some ideas to help you! Send your customers branded birthday cards, promotional products, and thank you gifts. This will keep you top of mind and show that you care! Set up a domain […]
How to Start Business Without Money–Your Fourth Step to Achieving Your Dreams!
So you want to start a business and you have little or no money. How can you make your dream a reality? In today’s Internet age, it is more than possible! Watch the video below to find out the fourth step to starting your business with little money! [stream provider=youtube flv=http%3A//www.youtube.com/watch%3Fv%3DnsEzW2c-7yk img=x:/img.youtube.com/vi/nsEzW2c-7yk/0.jpg embed=true share=true width=440 […]
Brand Identity Design–What is the Difference Between a Logo and a Brand?
Brand and logo design. Are they the same thing or are they different? A recent consultation with a potential client got me thinking about this when it comes to brand identity design. What is the difference between a logo and a brand and why should you, as a business owner, care? The following is my […]
Brand Identity Design–Are You Shortsighted About Developing Your Brand?
We live in the microwave generation where we expect to get instant gratification. We want everything immediately. And in these uncertain times, long-term investments seem too risky. A wait and see attitude pervades the country as we ride out a turbulent election season. Will we come into a time that is more business friendly? Whatever […]
Brand Marketing Success–When What You Offer Lines Up with What You Say!
Today I experienced what it is like to be satisfied with a brand. As an As Seen on TV fan, I had always been curious about Pajama Jeans. The commercials always say that they are so comfy, that they’re just like sweats. Well, it’s true! The product really does live up to their brand marketing! […]
Brand and Logo Design–A Webinar Workshop that Will Give You a Sizzling Future!
[stream provider=youtube flv=http%3A//www.youtube.com/watch%3Fv%3D1AD-PezL5UY img=x:/img.youtube.com/vi/1AD-PezL5UY/0.jpg embed=true share=true width=500 height=300 dock=true controlbar=over bandwidth=high autostart=false /] How would you like to have a sizzling future, one that is bright and dazzling? Is that even possible in today’s doom and gloom economy? Absolutely! How? By creating a brand based on your passions. Whether you are a small business owner, […]
What the Death of the Twinkie Means to Your Brand!
I just found out to my shock that Hostess is filing for Chapter 11 Bankruptcy! Is this the death of the Twinkie as we know it? And why should you care, besides missing these delightful sugar-laden treats? As a huge fan of Ding Dongs (don’t make jokes!) I would be sad to see Hostess go, […]