Don’t Kill Success with Perfectionism
Perfectionism. It’s what stops aspiring entrepreneurs in their tracks. It’s sad. I see it time and time again where a great idea is born, but the bearer of that idea won’t put it forth because it has to be “perfect.” Your brand is like a game. If you want to win, you have to get […]
Momentum—A Necessary Ingredient for Branding Success
We all know (or should know) the scientific definition of inertia. Basically, a body at rest stays at rest. This tendency to remain unchanged does nothing for our businesses! We encounter resistance to change and our sales stagnate. Not a good situation. So what can be done? Gain momentum! Momentum as defined in the dictionary […]
Tammie discovered her Brand Identity. Would you like to find yours?
A Note from Dana So I kind of disappeared for awhile. So many responsibilities I’m trying to handle at once! But until now this blog was my last priority because frankly I wasn’t sure how it all fit into the big picture of my business. But it’s becoming more clear to me now. And also […]
Successful Branding–The Importance of Brand Strategy
Recently, I’ve run across many business owners who realize they need to update their Website, but they don’t understand the importance of having a brand strategy FIRST. Here is a video to help you understand why it’s so important. [vsw id=”R4WvT0_lBsU” source=”youtube” width=”425″ height=”344″ autoplay=”no”] Is this something you are struggling with? Would you […]
How To Start Business Without Money – 4 Steps That Will Make Your Dream Into Reality
So you want to start a business and you have little or no money. How can you make your dream a reality? In today’s Internet age, it is more than possible! Watch the video below to find out more. [stream provider=youtube flv=http%3A//www.youtube.com/watch%3Fv%3DxG_89yIyMyI img=x:/img.youtube.com/vi/xG_89yIyMyI/0.jpg embed=true share=true width=540 height=360 dock=true controlbar=over bandwidth=high autostart=false /] Be sure to […]
Build a Strong Brand–Get a Sneak Peek of My Brand Identity Course Materials!
How do you build a strong brand? By discovering your brand! And that stars with discovering your passions! Then you build that into an image that reflects accurately who you are and what you do! Why is this important? Because you create a compelling brand that will attract your customers to you! Through my step […]
Business Logos Design–3 Dangers to Avoid When Designing a Logo
Business logos design. It seems these days everyone is a graphic designer and cheap programs are widely accessible. You can even hire a “designer” for less than $100! But what are you really getting? As a graphic artist for over 17 years, I have seen a lessening of standards in the industry and a huge […]
Truett Cathy and Chick-Fil-A–A Branding Success Story!
Funny how life works! I had it in mind to write stories about founders of famous companies, and then the broo ha ha erupted about Chick-Fil-A! And as an aside, yes, I support Truett Cathy, Dan Cathy, and Chick-Fil-A. They believe in traditional marriage as do I. In fact, that is all that Dan Cathy, […]
Brand Logo–A Show and Tell of My Logo Portfolio!
Brand logos and logo design seem to be a dime a dozen these days. But my passion is excellent graphic arts. I am passionate about helping people create effective brand images that get noticed. But some of you may be asking, who is this gal anyway and what has she done? Because just because one […]
Invest Yourself–Why Investing in Yourself is the Wisest Investment You Can Make!
Invest yourself. This is the wisest investment you can make, better than the stock market, even wiser than real estate. When you invest your particular passion and channel it into a small business or career, you are safeguarding yourself in any economy. You will be thriving, not just surviving! Watch the video to learn more […]